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Home-Business-No. 1 Live Seller Kim Gravel Launches Selling with Soul, Her Secret Playbook Behind $1B in Live Sales – and How to Master It
No. 1 Live Seller Kim Gravel Launches Selling with Soul, Her Secret Playbook Behind $1B in Live Sales – and How to Master It

BusinessRekha Nair3/18/2026

 

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Credit: Sylvia Lee

 

LOS ANGELES, CA — March 18 — Kim Gravel, a Southern girl-next-door with no degree and no outside funding, has cracked the code of live selling, generating over $1.4 billion in real-time sales and selling nearly 29.5 million units across The Kim Gravel Brand (Belle by Kim Gravel and Love Who You Are (LWYA)).

Now, she’s teaching the world how to do it.

In a bold move that cements her as a leading innovator in modern commerce, America’s top live seller, bestselling author, and entrepreneur, Gravel launched Selling With Soul, an eight-module digital course sharing the exact strategies behind her record-breaking success. The course launched March 17th, 2026 in conjunction with International Women’s Month.

As TikTok Shop, Amazon Live, and social commerce continue to rapidly reshape how consumers discover and buy products, live selling has emerged as one of the fastest-growing drivers of conversion in retail. But as more creators and brands rush into the space without a clear strategy, audiences are growing increasingly skeptical of inauthentic influencer sales, and brands are struggling to build lasting trust and loyalty. Recognizing this gap, Gravel decided to launch Selling with Soul, providing those with a roadmap to sell authentically and effectively. 

Gravel’s live-selling achievements speak for themselves. On QVC Kim’s highest-selling day came on March 5, 2023, with nearly $10.5 million in sales and 212,000 units sold, including $8.8 million from her Belle by Kim Gravel fashion line alone. In 2025, she headlined the first-ever KIM-A-THON, generating over $5.7 million in sales across 14 hours of programming. That year also featured back-to-back live audience shows with the highest live audience achievement rate of 2025, highlighting Gravel’s ability to engage viewers in real time across QVC’s platforms.

“Selling With Soul is built on the belief that live selling is a conversation, not a performance,” said Gravel. “When you focus on genuine connection and create a space where people feel valued, the audience responds, and the business grows in an authentic, sustainable way.”

Gravel’s story is as unconventional as it is inspiring. She spent a decade as a stay-at-home mom before building her business entirely on her own terms, proving that authenticity, consistency, and connection are the real currency of today’s digital economy. She is also the bestselling author of Collecting Confidence, and the author of the children’s book Maribelle and the Manger, as well as the host of a top-ranked podcast. Selling With Soul is her first-ever course, designed to teach entrepreneurs, creators, and brands how to turn live selling into a human-centered, revenue-driving experience.

Who the Course is For:

  • Entrepreneurs and creators ready to turn authenticity into profit

  • Brands looking to build loyalty, trust, and community, not just clicks

  • Anyone ready to step on camera with confidence and connect in real time

  • Individuals who want to turn personality, presence, or purpose into impact and income

What Participants Will Learn:

  • How to build emotional trust that drives long-term loyalty

  • Mindset and presence techniques to show up authentically on camera

  • Storytelling methods that turn real-life experiences into revenue-driving moments

  • Step-by-step guidance on presenting live, engaging audiences, and building a loyal community

  • The exact messaging formula Kim uses on QVC, Amazon Live, and TikTok Shop

  • How to scale ethically, turning individual live moments into movements and superfans

As live selling becomes the future of e-commerce, Gravel stands at the forefront, showing that real success is accessible to anyone willing to build trust, show up, and connect. Selling With Soul is more than a course, it is a blueprint for the next generation of entrepreneurs who want to thrive in today’s digital economy.

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